Ever wondered what are those servicenumbers taxations on your phone bill? Ones that are taged as ”Leisuretime” or ”Entertainment”. Got my phone bill for january just the other week and noticed considerable rise to what we (family with 5 different extensions) have consumed usually. Of course the youngest one had had her spur of text messages that month, but I also noticed that she had two lines which said servicenumbers – Leisuretime 1,90 €, servicenumbers – Entertainment 0,95 €. While calling ..

We analyzed mobile games and found that the consumers value (1) game quality, (2) gaming experience, (3) ease and quickness of setup, and (4) social aspects. To answer to these consumer needs, developers of mobile games can improve the (1) Audiovisual effects, (2) Customer support, (3) Product information, (4) Product comparison, (5) Trust, and (6) Independence of time and place in purchasing process. The gamers were categorized into (1) value seekers, (2) heavy players, (3) casual gamers, and..