Social media can benefit companies in many ways: it can be used as a tool for innovating, it makes knowledge sharing easier, it can increase productivity and it can connect people into virtual workplaces. These are the key things which can enable the transition to the future office.
As people are used to social media tools and willing to use them, companies should take advantage of them in everyday work processes instead of banning them. It is not useful for the company to have many social med..
At the moment many corporations have a negative-cautious view of social media. They frequently block access to facebook, twitter fearing that employees start using such applications uncontrollably or get some malware.
Paradoxically, these same companies encourage people contribute to local internal "social"ized tools like internal wikis, forums, etc. The latter don't work as effectively as expected - partially because people simply don't want to "befriend" with their colleagues, even less with..